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Sunday / Aug 29, 2021 /

Jorge Zuñiga Blanco explains how to attract new customers to an eCommerce business

Jorge Zuñiga Blanco / Blog /

Currently, the Internet offers a lot of innovative options to help us visualize our brand or business. This way, we will be able to retain our customers. However, attracting new customers can be a difficult task, but it is necessary to be proactive. Jorge Zuñiga Blanco, a successful entrepreneur from Costa Rica, explains how eCommerce…

Saturday / Aug 28, 2021 /

Jorge Zuñiga Blanco discusses how to use Artificial Intelligence to improve marketing

Jorge Zuñiga Blanco / Blog /

Artificial intelligence (AI) is changing the present and the future, and not only in the field of digital marketing. Most have heard of it, but many don’t know what it’s all about. We have some examples at our fingertips, such as Siri, such as automatic translators or even the social networks that we consume daily….

Sunday / Aug 15, 2021 /

Jorge Zuñiga Blanco explains why innovation is important for eCommerce success

Jorge Zuñiga Blanco / Blog /

This 2021, without a doubt, is standing out for being the year in which companies have to innovate and reinvent themselves. Many companies have gone digital as a way to stay alive. Therefore, it is very important to investigate trends in the eCommerce sector to adapt business plans. In this search, the question that many…

Friday / Aug 13, 2021 /

Jorge Zuñiga Blanco discusses the importance of automation for eCommerce marketing

Jorge Zuñiga Blanco / Blog /

Automated marketing is about saving e-merchants time and effort while optimizing the overall marketing strategy. By automating boring and time-consuming tasks, the company’s employees can focus on rewarding creative projects, while ensuring that these monotonous jobs are done correctly. Jorge Zuñiga Blanco, a successful entrepreneur and marketing expert from Costa Rica, provides insight into the…

Sunday / Aug 08, 2021 /

Jorge Zuñiga Blanco discusses what it takes to be a better business leader

Jorge Zuñiga Blanco / Blog /

Business leadership does not exercise itself. In addition to a person with certain qualities and talents, strategies are needed to develop and condition them to the needs of each organization. Jorge Zuñiga Blanco, a successful entrepreneur and long-time business leader from Costa Rica, explains what entrepreneurs need to become better business leaders. Leadership strategies are…

Thursday / Jul 29, 2021 /

Jorge Zuñiga Blanco discusses how to predict the effectiveness of sales activity

Jorge Zuñiga Blanco / Blog /

The sales prediction sets the expected sales figure for a salesperson, a sales team or the company as a whole. Sales prediction can be made weekly, monthly, quarterly or annually, and a company’s management uses sales prediction to set goals and make plans. The company’s plans that include sales prediction are distributed among the departments…

Monday / Jul 26, 2021 /

Jorge Zuñiga Blanco explains how to create a resilient company following the COVID-19 pandemic

Jorge Zuñiga Blanco / Blog /

The COVID-19 pandemic has radically altered the demand for products and services across all sectors and exposed the weaknesses and fragility of global supply chains and service networks. At the same time, it was striking how well and quickly many companies have adapted and reached new levels of visibility, agility, productivity and connectivity with the…

Sunday / Jul 18, 2021 /

Jorge Zuñiga Blanco explains how to best keep remote employees motivated all year

Jorge Zuñiga Blanco / Blog /

The emergency brought about by the COVID-19 pandemic is the current situation for organizations and is probably the greatest test for HR experts. Time preliminary work is being attempted to tackle two significant difficulties, teleworking and transitory adjustment of the work schedules of numerous places that right now can’t foster their work consistently. Jorge Zuñiga…

Sunday / Jul 11, 2021 /

Jorge Zuñiga Blanco discusses how artificial intelligence is changing the eCommerce space

Jorge Zuñiga Blanco / Blog /

The evolution of technology reached eCommerce, this time, converging with artificial intelligence (AI). Brands are including in their marketing plans and digital content tools that allow the collection of data and figures of the online behavior of fixed and potential consumers to understand their tastes and interests during their purchase process. Jorge Zuñiga Blanco, an…

Tuesday / Jun 29, 2021 /

Jorge Zuñiga Blanco explains shopping cart abandonment in an eCommerce platform

Jorge Zuñiga Blanco / Blog /

Shopping cart abandonment is a global problem that has been creating problems for online retailers around the world. Cart abandonment has a major bearing on the sales success of any eCommerce store. However, there are ways to control it. Jorge Zuñiga Blanco, a successful entrepreneur and eCommerce expert from Costa Rica, discusses the abandoned shopping…