Jorge Zuñiga Blanco explains how FinTech is growing across Latin America
Many countries in the Latin American region are displaying impressive growth and projections of FinTechs. These FinTechs promise to keep up with financial evolution and offer more tools for investors and clients. Jorge Zuñiga Blanco is an expert on FinTech and discusses Latin America’s growth. The FinTech industry has been able to adapt to changing…
Jorge Zuñiga Blanco discusses how competition in logistics affects trade
Competitivity is more than just reducing costs. Businesses can optimize their expenses to create more efficient logistics operations that are capable of contributing to international trade success. In today’s hyperconnected world, where many of the factors that determine competitiveness are commoditized and become a standard, adding value is the only way to remain competitive. Jorge…
Jorge Zuñiga Blanco explains how to promote a business when money is tight
A solid marketing plan is essential for every business. You don’t need to give up if your budget isn’t sufficient. There are many creative ways to promote a business. Jorge Zuñiga Blanco, a successful entrepreneur and business operations expert, offers advice on how to achieve this. You must be active on social media. The key…
Jorge Zuñiga Blanco explains how to create an efficient product development process
Creating an efficient product development process is essential to bring your idea to life and put it front of customers. However, it is not enough to have a great idea. It is also crucial to put it into practice in the right way, going through the different development steps and marketing it properly. Jorge Zuñiga…
Jorge Zuñiga Blanco provides insight into marketing innovation in 2022
Innovating in times when everything seems to have been created is a challenge for the business environment, specifically in the field of marketing, which remains constantly changing to attract the eyes of consumers. Jorge Zuñiga Blanco, an entrepreneur and marketing expert from Costa Rica, explains some of the innovations coming to the marketing ecosystem. Technological…
Jorge Zuñiga Blanco discusses what it takes to become a successful entrepreneur
Study the competition: As an entrepreneur, you need to know exactly who your competitors are. You must also understand the rival product or service they are offering. This knowledge will help you improve your product or service to stand out in the market, even using the weaknesses of the competition as a favorable factor for…
Jorge Zuñiga Blanco explains the benefits of social media in marketing
Do you have social networks for your business, but you don’t know very well what the benefits they offer you? Do you not know that social networks are a valuable tool for your business? Is it essential to have social networks for your company? If you are still not very clear about the answer to…
Jorge Zuñiga Blanco how to make a successful social media marketing plan
Summary Nowadays, any business cannot be successful without a presence on social networks. This is because they are platforms with millions of users where a direct channel is established with the consumer. Therefore, it is a priority to try to place a product or service and at the same time receive feedback firsthand, without…
Jorge Zuñiga Blanco discusses proper time management skills as a business owner
It is essential for businesspeople to learn how to manage a never-ending list of tasks, such as keeping clients on time, paying their bills on time, and managing the workforce. Time management is a key part of a business’s success. Jorge Zuñiga Blanco, a Costa Rican entrepreneur, shares some of his top tips. An allegorical…
Jorge Zuñiga Blanco discusses data analysis for digital marketing
Data analysis in digital marketing consists of researching the markets that reveal key information about the preferences of one’s target audience. Thanks to digital marketing, we can collect data of all kinds, such as psychological, behavioral and user-interaction data with social networks. Jorge Zuñiga Blanco, an entrepreneur and business expert from Costa Rica, explains the…