Date Archives: October2022
Jorge Zuñiga Blanco explains what it takes to be an entrepreneur in Latin America
In the last decade, we saw how Latin American talent gained greater relevance in the world of technology business. So much so that the entrepreneurial ecosystem of the region was positioned as one of the maximum references in innovation and development. In fact, Latin American technology companies represent 3.8% of the region’s GDP, and the…
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Jorge Zuñiga Blanco provides insight into digital marketing trends coming in 2023
2021 and 2022 have been years of growth for many new marketing trends. Trends such as the rise of content, video marketing and the importance of privacy have undoubtedly been the engines that have generated important changes in the sector. In addition, these new trends have impacted the way in which brands and companies from…
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Jorge Zuñiga Blanco explains how technology enhances business efficiency
Technology has had many impacts on business, but its impact on communication seems to be the most significant. Innovation has the greatest impact on communication via email, text and other online media. While development has been a great tool for business exchanges, the best thing about it is that it has made business preparation more…
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Jorge Zuñiga Blanco explains how FinTech is growing across Latin America
Many countries in the Latin American region are displaying impressive growth and projections of FinTechs. These FinTechs promise to keep up with financial evolution and offer more tools for investors and clients. Jorge Zuñiga Blanco is an expert on FinTech and discusses Latin America’s growth. The FinTech industry has been able to adapt to changing…
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Jorge Zuñiga Blanco discusses how competition in logistics affects trade
Competitivity is more than just reducing costs. Businesses can optimize their expenses to create more efficient logistics operations that are capable of contributing to international trade success. In today’s hyperconnected world, where many of the factors that determine competitiveness are commoditized and become a standard, adding value is the only way to remain competitive. Jorge…
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